HMI is developing technology to advance driving experience by ensuring drivers receive the information needed to reduce accidents and increase network performance. A market analysis shows that for 2016, 16 million new vehicles will ship each year from their manufacture. These vehicles are safer, connected, green and energy efficient.
OEMs must explore the opportunities with Human/Machine Interface to stand out of competition. The user interface experience is the key in HMI. OEMS recognize the advantages of advanced HMI for automotive infotainment systems to create customer loyalty, brand differentiation and greater customer satisfaction, which will eventually lead more vehicle sales.
OEMs are accelerating their product cycles to match up with current consumer electronics. For OEMs that means include a wide range of features and functions on top of safety, infotainment, and remote control. Low-end vehicles also recognize the importance of HMI. Market analysis shows a steady adoption of voice control and touch screen enabled features in the North America market.
For the future, meeting the needs of a diverse market will be a challenge. Customers are demanding new features, especially related to entertainment. These new features can be easily implemented through mobile apps, because they can be implemented on various computing and smartphone platforms, and in various car models. However, introducing these features challenges the traditional user interface technologies, which are based on displays and controls dedicated to various subsystems such as radio, navigation and climate control. In addition, driver distraction must be limited.
The best solution for the OEMs is to learn from the consumer electronic industry. The leading frontiers are upgrading their apps and software to be more innovative and user friendly.